Telesian Technology

Friday, October 7, 2022

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Technology & Manufacturing: Marketing, Web Development, E-Business

Telesian Technology Speaking Engagements

Shari Worthington, President of Telesian Technology Inc., is available for public or private speaking engagements on e-Business in Manufacturing, e-Marketing, Guerilla Marketing, and High-Tech Marketing.


Shari L.S. Worthington is President of Telesian Technology Inc. After a decade in increasingly senior product management roles, Worthington established Telesian in 1987. The firm provides marketing and Web development services to the technology and manufacturing industries, working with such clients as Raytheon Co., Apple Computer, and Dresser Instruments.

A scientist turned engineer turned marketeer, Worthington's specialty is real-time computing in laboratory and manufacturing applications. She holds an MBA in marketing from Babson College, an MA in psychology from Framingham State College, and a BS in biology and psychology from St. Lawrence University.

An entrepreneur at heart, Worthington has been active on the Internet since the mid 1980s. In past lives she founded MacSciTech, an international association of scientists and engineers who use Apple Macintosh computers, and launched "Science & Engineering Network News" (SENN), one of the first publications to track and analyze developments on the Internet. She later sold SENN to Nature Publishing. As a result of these ventures, Worthington has spent thousands of hours analyzing the latest and greatest technologies offered by the Net. This, combined with over 20 years of experience in industrial and technology marketing, has established her as an expert in innovative business practices, both online and off. She is an international speaker on the topics of e-business, guerilla marketing, and e-marketing.

Worthington is co-author of "e-Business in Manufacturing: Putting the Internet to Work in the Industrial Enterprise". She serves on the Board of Directors and is a Past Chair of the WPI Venture Forum ( at Worcester Polytechnic Institute, is a Business Counselor at the Center for Women in Enterprise, and lectures at Boston College and Clark University.

Worthington can be reached at .

Previous Speaking Engagements

  • ISA Marketing & Sales Summit 2007, Program Chair
  • ISA Marketing & Sales Symposium 2006, Program Chair
  • PBP Audio Conferences 2006 (7 Deadly Sins of Web Marketing...and How to Avoid Them)
  • North Central Massachusetts Chamber of Commerce 2006 (Lead Generation for Manufacturers)
  • Small Business Development Center 2006 (e-Commerce Strategies)
  • VoiceAmerica Radio Show 2005 (Internet Marketing for Manufacturers)
  • Center for Women & Enterprise 2005 (Putting e-Marketing to Work in Your Business)
  • MassWIT Women's Leadership Conference 2005 (Bringing Technology Products to Market)
  • ISA Automation West 2004
  • CSIA: Control Systems Integrators Association 2004 (Putting the Web to Work in the Manufacturing Markets)
  • ISA Marketing & Sales Business Forum 2003, Program Chair
  • Jewish Technology Business Network, 2002 (e-Business Update: What's Working and What's Not)
  • ISA 2001 Annual Conference (How to Create Killer e-Business Presence and e-Commerce in Manufacturing: Where are We Now?)
  • GoLocalBiz, Boston, 2001 (Future Trends in Marketing)
  • ISA 2000 Annual Conference (The Integrated Internet Enterprise and Building Customer Loyalty Online)
  • ISA 1999 Annual Conference (The Future of Distribution and How to Build the Perfect Web Presence)
  • Computer Technology Solutions 1999 (The Integrated Internet Enterprise)
  • National Manufacturing Week, 1999 (Using the Internet to Build Sales and Customer Loyalty)
  • ISA 1998 Annual Conference (Building Sales & Customer Loyalty: The Internet & E-Commerce and E-Commerce Industry Panel: The state of E-commerce in the Measurement & Controls Marketplace)
  • AutoFact 1998 (Internet Marketing & the Future of e-Commerce)
  • National Manufacturing Week, 1997 (How to Promote Your Business Online: Marketing & Web Development)
  • Special Libraries Association Annual Conference, 1997 (Materials Science Resources on the Internet)
  • LaboFinder Annual Conference, 1997, Japan (Macintosh Resources on the Internet)
  • DigitalWare 1997, Japan (Science & Engineering on the Internet)
  • ISA Boston, 1997, Regional Conference (Marketing on the Internet)
  • ISA 1996 Annual Conference (Marketing on the Internet: A Critic's Perspective)
  • Plus a number of private corporate speaking engagements on the topics of Internet marketing, Web development, and E-commerce in the US and Europe.