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Saturday, October 16, 2021

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Technology & Manufacturing: Marketing, Web Development, E-Business

Rave Reviews for "e-Business in Manufacturing: Putting the Internet to work in the Industrial Enterprise"

By Shari L.S. Worthington and Walt Boyes
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"A thought provoking, well executed book which tackles the tough problems in e-business. Cover your assets, read 'e-Business in Manufacturing'and learn".
- Dick Morley, inventor of the PLC, and co-author of "The Technology Machine: How Manufacturing Will Work in the Year 2020"

"Tells how business in the future could, should, and WILL be. Buy a hundred copies of this book and distribute them to your employees, suppliers, and customers. Relates all the latest advances of eBiz and eCRM to the industrial automation. You need this book!"
- Jim Pinto (former Chairman and CEO of Action Instruments, an Invensys company)

"For those of us that thought the dot-commers were living on another planet, here is a terrific book that maps the terrain of how the 'Net can be put work for a manufacturing company. Shari and Walt cover a lot of territory in describing how the 'Net can enhance, extend, and improve business operations. If there is one book you should read to get the lay of the land, this is it."
- Jim Geisman, President, Marketshare Inc. (and one of the original members of the ARPAnet design team, the Internet's predecessor)

"e-Business in Manufacturing is the latest - and perhaps the best - book to focus on the special problem manufacturing companies face in attempting to make the Internet a viable business tool. What distinguishes this book from others is the authors' willingness to go beyond the surface details and fluffy generalizations found in the majority of business writing today. Can the information in the book help end the confusion between your IS and marketing managers? Yes. Can this book help you explain to your operating managers how the Internet can help grow the business? Yes again. Can this book help increase your probability of achieving a positive ROI on your Internet investment? Definitely yes."
- Prentis Hall, President, Industrial Marketing Practice Association

"This book should be on the shelf of any manufacturer contemplating an enterprise integration project. It contains valuable insights on how to manage all levels of the customer supplier relationship, including how local sales representatives will be challenged to meet the expectations of the customer of the near future."
- Ian Verhappen, Manufacturing AUTOMATION Magazine, Read the full review.