Electronic Product Catalogs
The heart of the B2B markets, the product catalog drives customer-supplier
interactions. Telesian's electronic product catalogs are database-driven solutions
that enable optimal presentation of product features, benefits, technical specifications,
and images. Data can be searched quickly and efficiently by keyword, product
name, product function, or model number.
CASE HISTORY: Dresser Instruments
When it comes to pressure gauges and transmitters, Dresser's
Heise and Ashcroft product families are the top of the line. But dozens
of product families and hundreds of products made it a challenge to present
the product information in a clear and cohesive manner on the web. Telesian's
e-business team worked with the company to develop an online product catalog
that lists and sorts product data in a variety of ways. In addition, a
front-end interface was added that allows the company's product managers
and communications personnel to update the information quickly and easily
through a simple browser window...no HTML coding required!
For further information, email Shari Worthington at .